The FTC is really cracking down on home work and offers fast get and I am happy to see! Really happy to see the Clickbank, one of major vendors of affiliation spammy offer attempts to clean up the industry!
Word for the wise - check all your offers, not only the Clickbank to ensure they are not breaking any rule and use the new guidelines Clickbank below as a model for offers and offer language, you must avoid. Here are 2 key paragraphs of the letter Clickbank vendors. (Emphasis by me)
Extracts of the letter from Clickbank. Don't forget to read the complete letter available on the blog below.
By the new information from the FTC, sale equipment should not give the impression that customers can easily earn money without put in much workand should give specific ideas of how they earn you money (e.g..)(, content marketing, video marketing, social media, etc.). Sales pages must also exaggerate realistic step how can be made, or imply that the gains are guaranteed.
The FTC deters also strongly false emergency/scarcity messaging (for example, "only 3 copies left!") When there is no real shortage.
The new Clickbank guidelines are clearly in response in part to this made money online FTC case "FTC Steps Up Efforts Against Scams That Target Financially-Strapped consumers" and other recent cases of opportunity business home work.
The FTC has updated the consumer education materials to help consumers avoid the victims of these scams. http://www.ftc.gov/bizopps
Here are 2 posts of good blog that references change and have good comment.
ClickBank clarifies policies of FTC compliant Joel Comm
In recent years, specialists of marketing information were the subject of a further consideration by the Federal Trade Commission of United States. The FTC has taken several companies and individuals to the task for deceptive marketing practices to the Internet.
As the largest seller of online information products, Clickbank.com is now issuing clearer guidelines for the types of products and marketing practices will be that more carefully in the future. In other words, they will work hard to clean up some offers "less legitimate" Unfortunately sprinkled throughout their catalog.
Clickbank to crack down on the Spammy to make money online offer - Jonathan Volk
Recently, there has been a surge of sales clickbank pages that were very scammy. Make promises that you can make tens of thousands of dollars by pressing a single click (seriously… clicked) is just miserable.
What do you think? Would like to hear your thoughts below.
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