Thursday, June 23, 2011

How unethical are ringtone subscriptions?

Ringtones Unethical

I seats here on a Sunday morning watch channel 7, breakfast & indulging in my favorite types of TV shows - "Australia's deadliest animals."

However, Australian Sunday morning TV is notorious for the number of ad breaks, & who else would advertisers of target at this time of the week as children.

90% Has any break for the last 60 minutes content related to ringtone offers included. Now, while I usually have a problem with ring tone subscriptions, are these map very clearly is deceptive:

Guess what animal makes this noise (you hear a lion roar in the background) text to this number & Win $4000Which Cup is the ball hidden under text to the number & Win $4000

Then written in small text at the bottom of the screen the terms & conditions (which only at the start & end of the display appears), which happened, that mention subscription page of the bargin, which mind you is still hard to read, even on my HDTV.

Names of companies do: Tipe & Maxitext & let's do the math:

Tipe: $4 per text X 6 text per week = $24 per week or $ 1248 / year

MaxiText: 3 text per week = $10 / week or $ 520 / year

I I don't know anything about you, but when I was a kid certainly have access to this kind of cash & (for me) is a major problem.

Children are naturally the most vulnerable to this type of offered, as they tend to, the "FinePrint" in particular, if the map on to see between children cartoons & programs. And that ends the account?

This is one of the reasons why I have felt never comfortable promoting ringtones & ringtone subscriptions. I agree that drive PPC traffic much much less misleading (depending upon how it is done), is especially if you offer to artists (i.e. Lil Wayne ring tones).

CBS News in America posted a story of this week about about ringing big charges for "Free" sounds & we all know that Azoogleads made recently with a $1 million has$ complaint about "Free sounds."

However, it seems, that certain Australia advertisers nor are allowed to advertise "Free sounds", even though they are not unique. The TV networks seem not the misleading map to care.

What is your opinion about ringtone subscriptions, you have a problem with promoting it & how do you feel about misleading TV promotion?

Do you think that subscriptions unethical are ringtone?
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